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Turbulence in the Cocoa Market
Processors and traders are now accusing Ward of trying to corner the
cocoa bean market. "The market is increasingly being manipulated by a
few people who control the market positions," says Hamburg cocoa dealer
Andreas Christiansen, adding that speculators are taking advantage of
the lack of transparency on the LIFFE. This, he says, harms smaller
traders, whose hedge transactions are now no longer adding up. "A lot of
people have been harmed here." Ward himself has declined to comment on
these accusations.
The turbulence in the cocoa market is the most recent sign that
speculation is back, and that the international financial markets have
rediscovered agricultural commodities.
They are now betting big again on commodities like wheat, coffee,
rice and soybeans. As a result, prices are no longer determined by
supply and demand, but by investment banks and hedge funds.
Cocoa isn't the only commodity that has become significantly more
expensive in recent months. The price of wheat has gone up by 17 percent
since April, and soybeans by 12 percent. At the beginning of the year,
sugar prices climbed to their highest level in three decades in the
space of only a few months and then plunged by almost half. But now
sugar prices are back up, climbing by almost 6 percent since April.
The food price index of the United Nations Food and Agriculture
Organization (FAO), which aggregates price movements for key agriculture
products, climbed to 163 points in June. This is only 15 percent lower
than the all-time high of 191 points in 2008, the year of the financial
crisis.
Price Explosion
At the time, rice prices rose by 277 percent within only six months,
and corn became so unaffordable that millions of Mexicans could no
longer afford tortillas, a staple in the country. Hunger riots erupted in Haiti, Egypt and more than 30 other countries.
Driving the price explosion was the growing use of agricultural commodities to produce biofuel.
But 2008 was also the year in which, for the first time, the public
realized that grain merchants were no longer the only ones trading on
the exchanges (in their case, by buying grain futures to hedge against
poor harvests), but that the major players in the financial markets had
discovered the lucrative trade in agricultural commodities.
Last year, Goldman Sachs earned $5 billion in profits with
commodities alone. Other major players include the Bank of America,
Citigroup, Deutsche Bank, Morgan Stanley and J.P. Morgan.
They are no longer merely offering classic funds, but are now trading
in financial instruments that function similarly to the subprime
mortgage loans on the now-collapsed U.S. real estate market. With these
instruments, known as collateralized commodities obligations, or CCOs,
profits are based on market prices. The higher the trading prices of
wheat, rice and soybeans, the bigger the profits. The market's behavior
reminds one of the Internet bubble at the beginning of last decade and
the fluctuations just prior to the financial crisis, then-Merrill Lynch
President Gregory Fleming said in May 2008.
Indeed, only about 2 percent of commodities futures now end with a
real exchange of goods, the FAO concluded in a June study. "As a result,
these deals attract investors who are not interested in the commodity
itself, but merely in speculative profit," the FAO concludes morosely.
The finding is all the more remarkable given the widespread political
and social outrage aimed at food speculators just two years ago. But
little has changed since then. "Paradoxically, the financial crisis
resulted in a brief pause for breath on the agricultural markets, but as
the global economy picks up steam, the problems of scarcity are getting
worse again," warns Joachim von Braun, an agricultural economist at the
Bonn-based Center for Development Research and director of the renowned
International Food Policy Research Institute in Washington.
Threatening Harvests
Even as trading in agricultural commodities is on the rise again, the
underlying factors that have driven up food prices for years have not
been eliminated. The production of ethanol and biodiesel still competes
directly with food production. Energy is still so expensive that the
costs of fertilizer and transportation make agricultural production
unprofitable. And with 2010 shaping up to be possibly the hottest year
on record, droughts in Eastern Europe and West Africa are threatening
harvests.
Officials at the United Nations World Food Program (WFP) already
fear the worst. "The situation in many countries is already dramatic
now," says Ralf Südhoff, director of the WFP office in Berlin. The sad
record of more than a billion starving people worldwide could be
surpassed this year.
The dire situation has prompted experts like Braun, as well as aid
organizations and companies, to call for tighter regulation of financial
markets. In March, Andreas Land, the managing partner of baked goods
maker Griesson-De Beukelaer, complained that certificates were being
traded for 60 million tons of cocoa, which he said was 20 times the
annual volume of cocoa that was physically available. "This is neither
good nor tolerable," said Land. "Speculating with food products
shouldn't be allowed, unless you actually take delivery of the
products."
Strictly speaking, it is re-regulation that many would like to see.
In the United States, for example, the Commodity Exchange Act of 1936
limited speculation in agriculture commodities for decades. But thanks
to the targeted lobbying activities of the financial industry, the law
was watered down in the 1990s, leading to a sharp increase in the
trading of food commodities. This shift has prompted agricultural
economist Braun to call for more transparency, particularly when it
comes to the question of who buys which contracts. "And second," says
Braun, "we need to require higher capital investments on the part of
traders, which would make speculating in basic food products less
attractive."
Not Behaving as Planned
U.S. President Barack Obama has already taken a step in this direction
by making derivatives trading more transparent. The Europeans, on the
other hand, are balking at taking even this first step to contain
speculation.
European Union Commissioner for Internal Market and Services Michel Barnier, who
has described speculation with food products as "scandalous," plans to
introduce legislation this year to impose stricter regulations. But the
British have already announced their intention to create their own, less
stringent rules for the London exchange. This comes as no surprise;
London is the world's largest market for agricultural commodities
outside the United States.
Cocoa king Ward, in other words, need not fear that his business will
be restricted any time soon. Nevertheless, it is far from certain that
his current massive bet will turn out in his favor. Worldwide demand for
cocoa is growing, especially in Asia. But bad weather in the Ivory
Coast, which produces 40 percent of the world's cocoa, does not bode
well for a good harvest this fall. Ward is betting that chocolate makers
like Lindt & Sprungli or Kraft will soon have no choice but to
order from him at higher prices, especially now that the Christmas
business is around the corner.
The markets, for their part, have not behaved as planned. Immediately
after Ward's coup, the price of cocoa beans dropped by more than 7
percent in three days.
But even should it turn out that Choc Finger made a bad bet, traders
and processors are no longer willing to put up with such escapades. A
group of 20 companies and associations has written a letter to the LIFFE
demanding that it make trading more transparent, using the New York
markets as a model. The New York exchanges regularly publish information
on who is trading in the market, whether they are speculators or
agricultural commodities traders, how many contracts they hold and what
their positions are.
This week, critics of speculation were to hold talks with the
managers of the LIFFE. "Everyone should be given the same
opportunities," says cocoa dealer Christiansen. Still, it is hardly
likely that new rules will be in place by the next maturity date for
cocoa contracts in mid-September. In other words, cocoa speculator Ward
still has some time left to win his bet.
Intellpuke: You can read this article by Spiegel journalists
Susanne Amann and Alexander Jung in context here:
www.spiegel.de/international/business/0,1518,708765,00.html
This article was translated from the German for Spiegel by Christopher Sultan.
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